Hi everyone It’s Mansi from Spacetree here.
I’m here to talk to you about why you should always test and validate your ideas for your next course.
If you’re in the middle of creating a course and you haven’t tested your ideas yet.
STOP WHAT YOU’RE DOING AND READ THIS BLOG.
Here at IELTS.Business we spent a lot of time talking to IELTS Trainers.
So we’ve heard every reason why somebody might be hesitant to start building their IELTS course.
A lot of the time it comes down to being afraid to fail. Perhaps they’re worried, people are actually interested in learning what they have
to say or maybe they’re worried that people won’t pay for their course.
On the flip side, people might be hesitant to begin creating their first course because it takes a lot of time and effort. And of course, you want to make sure that at the end of it all you have a successful launch.
Now you should never let the fear of failure stop you from launching the course of your dreams and sharing your knowledge with the world.
However, you should spend the time to test and validate your ideas right at the beginning to ensure your launch is successful.
There are three key reasons why you should test and validate your course prior to launch.
To understand the market demand
The first reason is it proves there’s market demand by testing your course you can ensure that there are people out there who are willing to pay for your course.
Presale of your Courses
The second reason you should test and validate your course is that you can begin generating revenue prior to launch by taking advantage of the presale option in IELTS LMS.
This is great because you can begin earning revenue before you’ve even launched your course.
How’s that for motivation to get started?
IELTS Student Leads
The third reason is it can help you build your list.
By talking to people prior to launching your course and gauging their interest, by the time you’re ready to go you’re going to have a bunch of people who are willing to pay money to learn from you.
Three ways to start testing your course
So now that we’ve determined it’s really important to validate your course content before launching your course, let’s talk about how to do that.
There are three great ways that you can begin testing your course idea today.
Talk to your Audience
The first one and my favorite is the easiest. Get out there and ask. Talk to the people you already know. Talk to your audience, the list that you have existing, or other course creators, and bounce your ideas off of them.
By doing this you can gather genuine feedback and begin crafting an incredible course.
IELTS Course survey
Another great way to do this is by launching a survey. There are awesome tools out there like Typeform or Survey Monkey which can allow you to collect actionable data that you can build into your course.
Presale Landing Page with IELTS LMS
The second way you can begin testing your course concept today is by creating a presale landing page on Elementor. This allow you to begin collecting customer emails and prove that people are willing to pay for this course.
Pilot Course
The third way you can test your course is by creating a pilot course.
Think of a pilot course as your minimum viable product or your minimum viable course if you will.
This course still has really valuable content and you offer it to students at a discounted rate in exchange for actionable feedback. This is a really great way to test your content and see how it’s received by your students.
By doing this you can continue iterating and adding to your course content until you’re ready to launch.
At that point it’s super easy to go back into IELTS LMS and change your pricing and have your official launch.
By testing your course and involving your students in the course design process, you can create a successful course that’s sure to begin generating revenue right at launch.
I hope this blog has given you lots of ideas of how to test and validate your course concepts before you get started.
This Blog is actually part of a massive guide to creating and selling online courses that we have created on the IELTS
website.
It has everything that you could possibly need to know to create and sell your own online course. Everything from topic selection and validating your content to creating and hosting your own online course.
Whether it’s pricing or marketing your course, make sure your students are successful.
If YOU KNOW someone that would love to know more about three reasons to validate and test your future course content definitely share this video with them and subscribe to IELTS. Business blogs so you can stay up to date on all the great things that we’re doing here at IELTS.Business.
